Bespoke Biking

In the historic city of Winchester, a unique social enterprise has been quietly transforming lives. Bespoke Biking CIC, now operating as Exo – The Winchester Bike Hub, championed cycling. Its aim was clear. It wanted to make cycling accessible to everyone. This mission included those facing significant challenges.

A Social Enterprise with a Purpose

Bespoke Biking began as a Community Interest Company (CIC). This structure means it put social good first. It launched in 2012. Heather Evans was its founder. She had a simple vision. More people should cycle. This passion grew quickly. It soon developed into a comprehensive cycling hub.

Bespoke Biking - Group ride

The organization established itself in Kings Walk. This is in the heart of Winchester. It became a one-stop shop for bikes. Many services were offered. These helped individuals and the community.

Core Services: More Than Just Bikes

Bespoke Biking provided essential cycling services. These supported riders of all levels. They helped both locals and visitors.

• Bike Repairs and Servicing: Qualified mechanics worked diligently. They kept bikes running smoothly. This ensured safety on the roads. It prolonged bike life too.
• Sales of Refurbished Bikes: A key part of their model involved donated bikes. People brought in cycles they no longer needed. Volunteers expertly refurbished these machines. Some bikes were sold at affordable prices. Others were given to people in need. This promoted sustainable cycling. It also helped reduce waste.
• Bike Hire for Exploration: Bespoke Biking offered a varied fleet. Mountain bikes and hybrid bikes were available. Child trailers and tag-alongs were options. Tandems also featured. These bikes allowed exploration. Stunning routes like the South Downs Way awaited. The King Alfred Way was another popular choice. This service enabled outdoor adventures.
• Cycle Training and Advice: Expert advice was readily available. Staff offered guidance on routes. They suggested good coffee stops. One-to-one cycle training was also provided. These sessions built confidence. They taught safe cycling skills. This empowered new riders.
• Parts and Accessories: The hub stocked useful items. Riders could find necessary parts. They could also buy various accessories. This ensured all cycling needs were met.

Community Impact: Riding Towards a Better Life

Bespoke Biking was more than a bike shop. It was a community pillar. Its social impact was significant. Profits were always reinvested. They supported the mission. This helped more people cycle.

One notable initiative was the donation program. Unwanted bikes found new homes. They went to individuals who truly needed them. This promoted active travel. It provided a means of transport. It reduced environmental impact too.

The organization also fostered learning. Mechanic workshops were regularly held. Participants learned vital repair skills. This empowered individuals. They gained new capabilities. It built confidence in them.

Volunteers: The Heart of the Hub

A dedicated team of volunteers supported Bespoke Biking. They were crucial to its operations. These individuals came from diverse backgrounds. They dedicated their time generously. Their work was essential. They refurbished donated bikes. They assisted in the shop. They also helped with events. This volunteer involvement strengthened the community. It provided valuable experience too.

Beyond Cycling: Supporting Well-being

Bespoke Biking extended its reach beyond mechanical services. It actively promoted well-being through cycling.

• Rides for Well-being: Special group rides were organized. These focused on mental and physical health. They provided a supportive environment. People from the local Nightshelter (now known as Beacon) participated. This offered outdoor activity. It fostered social connection. Individuals receiving social prescriptions also joined. These rides became a vital outlet. They promoted recovery and integration.
• The Handlebar Cafe: Bespoke Biking had its own cafe. It was called The Handlebar Cafe. This provided a social hub. Cyclists and other enthusiasts met there. It served coffee, cakes, and ice creams. Profits from the cafe had a special purpose. They helped fund free bikes for kids in need. This linked everyday purchases to direct community benefit.

Tangible Results: A Snapshot of 2022 Impact

Bespoke Biking meticulously tracked its impact. The 2022 statistics show clear success:

• 2,757 bikes were serviced or repaired. This ensured many bikes stayed on the road. It kept them out of landfills.
• 240 bikes underwent refurbishment. These bikes were then sold or given away. This helped people needing transport. It extended the life of existing resources.
• 14kg of inner tubes were recycled. This contributed to environmental sustainability. They were repurposed by Cycle of Good.
• 250 bike hires were completed. Many individuals and groups explored the area. They experienced the joy of cycling.
• Over 10,000 customers visited The Handlebar Cafe. This shows its popularity. It also indicates its contribution to the mission.
• Around 40 volunteers dedicated their time. They assisted in many ways. They learned new skills. They helped refurbish bikes. They also assisted in the shop. They led rides. Their commitment was invaluable.

Leadership and Evolution

Heather Evans founded Bespoke Biking in 2012. Her dedication was the driving force. She envisioned a central cycling hub. It would offer a full range of services. This included lessons and guided rides. Servicing and hire were also key. Her passion for cycling fueled this dream. She still enjoys riding around Winchester. Her favourite routes include Chilcomb and Easton.

In recent developments, Bespoke Biking has evolved. Its place in the Winchester Bike Hub was taken by Exo – The Winchester Bike Hub. This suggests a transition or rebranding. However, the core mission remains. The services largely continue. They operate under this new structure. Bespoke Biking CIC remains a registered company. This indicates ongoing activity or transition. The ethos of getting more people cycling persists.

A Model for Community Engagement

Bespoke Biking exemplifies a successful social enterprise model. It addresses multiple community needs. It promotes health and well-being. It fosters environmental sustainability. It provides practical skills. It helps those in challenging circumstances. By focusing on cycling, it creates a positive ripple effect. It builds stronger, more connected communities.

The organization's location in Kings Walk is central. It is next to Sainsbury's and Primark. This makes it highly accessible. This strategic placement ensures visibility. It serves the wider Winchester area.

Looking Ahead: Continued Impact

Bespoke Biking, through its current incarnation as Exo – The Winchester Bike Hub, continues its work. It remains a vital asset to Winchester. Its legacy is clear. It shows how a local business can do good. It can make a significant social impact. It can do this while fostering a love for cycling. It creates a better environment for everyone. Its commitment to well-being remains paramount. The hub acts as a resource. It serves all who want to cycle. It helps many achieve their goals. This makes a positive difference.